Meet the Artist...From the News Production to the North Shore.

Behind the Art

Greetings, I'm Stephen Lay, the creative mind behind SLay Illustrations. Known to many simply as SLay, my work is a fusion of two decades in the professional design world and a deep-rooted passion for the rugged beauty of the North.

From the Newsroom to the North Shore

Originally from Sault Ste. Marie, my journey began in the fast-paced newspaper industry of Mississauga and Brampton. Spending 20 years in marketing, layout, and ad creation, I honed my eye for bold visuals and technical precision. While my days were spent sending papers to press, I longed for a personal creative outlet that captured the "mystique" of the world around me.

The Evolution of SLay: Comics to Contemporary Art

In 2014, my creative path expanded with the launch of Mirror Image, a single-panel comic strip inspired by the wit of Gary Larson. Published in The Brampton Guardian and The East York Chronicle, this project led to diverse collaborations—including illustrating humorous science pieces for Secondcell Bio and political cartoons for TOTimes. These experiences taught me how to spark conversation through a single image.

Inspired by Lake Superior & Ontario’s Wilderness

The true turning point for SLay Illustrations came during a peaceful summer on the shores of Lake Superior. Sitting by a campfire, surrounded by the "quiet magic" of the Canadian wilderness, I developed my signature trippy digital illustration style. My art reimagines the traditional Canadian landscape through a bold, psychedelic lens—capturing the vibrant energy of the woods, the water, and the stars.

Art for Modern Spaces: Coffee, Cottages & Concerts

Whether it’s nature-inspired canvas prints for your home or unisex graphic tees for your next adventure, my work is created for those who find tranquility in the outdoors. Inspired by campfires, camplife, and the rhythm of live music, every piece tells a story of reflection and connection.

Remain in wonder.

Stephen Lay (SLay)

Illustrator | Cartoonist | SLay Illustrations

About

SLay Illustrations, established in 2024, specializes in Canadian-inspired digital art, offering contemporary canvas prints, vibrant mugs, high-quality t-shirts, tote bags, and more. Rooted in the landscapes of Northern Ontario, our work reflects a bold and modern aesthetic. You can find SLay Illustrations at local art fairs across Southern Ontario or exploring the beauty of the north for inspiration. In addition to fine art, we create illustrations, editorial cartoons, and custom designs. Stay in wonder—connect with us through our social media channels.

Just scroll to the bottom and happy to connect!